Home Tech Smarp is the perfect toolkit for turning your employees into brand ambassadors

Smarp is the perfect toolkit for turning your employees into brand ambassadors

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Smarp is the perfect toolkit for turning your employees into brand ambassadors

Each week we’re profiling one promising company that’s been selected for SCALE – our early-stage startup growth program. Catch up with 60 of the world’s hottest startups at TNW NYC in New York on November 16th.

This week we bring you Smarp, the company that helps employees become influencers and companies achieve their own goals online by humanizing brands through employee advocacy.

We asked Smarp’s Co-Founder and COO Mikael Lauharanta some questions and can’t wait to find out more about at SCALE.

Tell us what you do in two sentences

Smarp is a comprehensive communications app that connects employees with the employer’s online content, generating positive brand awareness and exposure by empowering employees to participate in the internal and external communications of the company. The Smarp app ensures employees are well-informed, whether they are at the office or on the go, and allows them to improve their own professional brand by helping them position themselves as thought leaders in their fields.

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